The biggest part of a candidates experience takes place before even making contact with them. Oftentimes, this process begins the moment they find a job post from your company. Ensuring that this process is smooth for job seekers sets the tone for how they approach...
The Applicant Manager Blog
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During the past several years, employer branding has become increasingly important within the employment marketplace, especially for those organizations looking to hire to fill critical positions.
This was especially the case during the recent candidate-driven market. However, since job candidates are no longer driving the market, has employer branding become less important?
In a word, no.